Entrepreneur. Visionary Business Leader. Philanthropist. Author. Family Man.
Author of Full Throttle: Passion Comes Standard In Life And Business, Farid Ahmad is a prominent figure in the automotive industry, known for his strategic mindset and innovative approach. His career began in the early 1980s in automotive retail in the UK. A decade later, after successfully managing multiple dealerships, he graduated from the NADA Dealer Academy and went on to establish a thriving recruitment agency in Canada.
In 2012, responding to increasing client demand, Farid founded what is now DSMA (Dealer Solutions Mergers & Acquisitions)—the world’s largest automotive M&A firm. Today, DSMA has grown into a global powerhouse, with over 70 team members operating across North America and Europe. Alongside his partners, Farid also leads QUOTUS™ and multiple other businesses.
Recognized as an industry expert, Farid is a sought-after speaker at major automotive events and has shared insights on prestigious platforms, including dealer associations, global law firms, accounting organizations, and financial institutions. He has been invited to speak for industry giants such as Chrysler and Porsche and is a familiar face on TV and at high-profile industry panels.
Farid’s impact extends beyond business. In 2023, he was honored with the Notable Champion of Diversity Award by Automotive News, and DSMA has earned a place on The Globe and Mail’s Report on Business ranking of Canada’s Top Growing Companies for four consecutive years.
A firm believer in giving back, Farid supports numerous local charities and global initiatives, including Hope of Life International. He is driven by the belief that a company’s success is measured not just by financial growth but by the positive change it creates in the world.
Above all, Farid is a devoted husband and father of two sons. He leads both his personal and professional life with passion, integrity, and an unwavering commitment to excellence.