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Strategic expansion brings DSMA’s proven M&A expertise to agriculture and heavy equipment businesses across Canada and the United States.
MARKHAM, ON – October 28, 2026 – Dealer Solutions Mergers & Acquisitions (DSMA), the world’s leading automotive mergers and acquisitions advisory firm, is pleased to announce the North American launch of its Agriculture & Heavy Equipment division, expanding its advisory services to business owners, buyers and investors across Canada and the United States.
The new division will be spearheaded by Michelle Christie and Sheldon Bender, two agriculture industry professionals with decades of combined experience and extensive industry relationships. Christie will focus on Western Canada, while Bender will lead efforts in the U.S. Midwest, supporting DSMA’s broader North American expansion.
“Expanding into agriculture and heavy equipment is a natural evolution of DSMA’s business and an important step in our North American growth strategy,” said Farid Ahmad, Founder & CEO at DSMA. “By combining our established M&A platform with Michelle and Sheldon’s industry expertise, we’re bringing a proven advisory approach to a sector with tremendous opportunities for growth, consolidation and ownership transitions.”
The launch comes as agriculture and heavy equipment businesses navigate increasing industry consolidation, evolving OEM requirements, succession planning challenges and growing capital demands. DSMA will provide specialized expertise in acquisitions, divestitures, valuations, succession planning and strategic growth.
“These are businesses built over generations, often by families deeply connected to their communities,” said Bender. “As the industry evolves, we’re excited to help owners evaluate opportunities, navigate transitions and make informed decisions about their future.”
Both Christie and Bender grew up on farms and bring a personal understanding of the industry alongside their professional experience.
“Growing up in Southern Saskatchewan, agriculture has always been part of my life. Having experienced the acquisition process through my own family’s business, I understand that these decisions go far beyond financial transactions,” said Christie. “These businesses often represent generations of hard work and commitment. I’m excited to combine my relationships across Western Canada and personal experience with DSMA’s M&A expertise to help owners understand their options, maximize the value they’ve built and confidently navigate their next chapter.”
With more than 575 dealerships sold, 2,500+ valuations completed and $7 billion in client value generated, DSMA is leveraging its established M&A infrastructure, relationships and transaction expertise to build a leading advisory presence in the North American agriculture and heavy equipment market.
About Dealer Solutions Mergers & Acquisitions (DSMA)
Dealer Solutions Mergers & Acquisitions (DSMA) is the world’s leading automotive M&A advisory firm, specializing in dealership buy-sell transactions, valuations, succession planning and strategic growth. With a global network of 75+ M&A professionals, DSMA provides business owners, investors and OEM partners with the expertise and relationships needed to navigate complex transactions. DSMA is expanding its services through its North American Agriculture & Heavy Equipment division.
For more information, visit www.DSMA.com.
DSMA COMPANY CONTACTS
Farid Ahmad
Founder & CEO
416.844.5581
farid@dsma.com
Jennifer Rafael
Executive Vice President & Partner, Midwest USA
312.927.9561
jennifer.rafael@dsma.com
Kyle Chase
Vice President & Partner, West Canada
780.709.4107
kyle.chase@dsma.com
Sandra Liem
Vice President of Marketing
647.284.9165
sandra.liem@dsma.com


